Interview Questions for Photochain’s CEO & Co-founder, Stanislav Stolberg, by

1. Hi Stanislav Stolberg, could you briefly talk about your professional background and the core team at Photochain?

As an applied physicist I researched in the field of quantum computation. After my studies I switched to working as a IT consultant for the financial industry. I led different projects regarding application development and information security and so could perfect the skills that would become invaluable for Photochain. All the core team members you can find on our Landing page are experienced professionals and I am lucky to work with them to make Photochain a tremendous success. Describing the professional skills from everybody would definitely explode this topic. Please check their LinkedIn profiles.

2. Could you briefly explain what are microstocks (platforms) and what are the challenges faced by photographers and designers while using such platforms?

These platforms are aggregators of a large amount of content which is traded there as royalty free or rights managed licenses. They trade photo licenses. The most unfair part of this platform is a low financial reward to the content creators and lack of flexibility regarding setting up own conditions like own pricing etc.

3. How did the idea of Photochain come about? Could you shed some light on the Photochain DApp for solving the problems mentioned above?

  • Well, I am a hobby designer in my free time. And as I was student, I had a webdesign/design agency and used a lot of photos. I was also a content creator myself. So, one day I thought: the stock photography market is very unfair for the content creators, making this market perfectly suitable to be disrupted through blockchain technology to make it a fairer place to be for the content creator.
  • The core vision of Photochain is to “give the power back” to the content creator. This means in particular up to 95% of transaction fee going to the creator, setting own prices and flexible licensing.

4. The White Paper talks about DCC. Could you explain what DCC is and how will the Photochain platform provide copyrights for artists?

Digital copyright chain is the art of licensing a picture and the creator on the Ethereum public ledger using Smart Contract. The Name and PHash (similarity-hash) will be hashed one more time and stored in the trading Smart Contract. We can ensure that if the picture will be abused by others, the Photographer can prove that he has published this picture. The concept is technically not easy, so I recommend to explore it in our White paper.

5. Since governance is an important part of any project or platform, could you briefly explain the governance model on the Photochain network?

Photochain has an ambition to be a network for the decentral community. That’s why the long term goal is to make it a DAO, an organization governed through Smart Contracts and decision votings of their members. The way is long, though. That’s why Photochain Oü as the operational company will develop the Photochain DApp application and Smart Contracts in the meantime. The platform will also have a moderation role, which can be taken by every active contributor. The moderators keep the network working mainly by resolving potential claims.

6. I believe the Demo version of the platform is already functional on the Ethereum testnet. How has the response been so far from the users while testing the demo version?

We had a very positive response, simply because we are not speculating about high level ideas, but could already now deliver a part functionality of the Photochain DApp. Our approach was to show the community that we can deliver the product and not only the idea.

7. How important was it to have a native token on your platform for processing payments? What other functions will the token perform?

I will present only few possibilities:

Access to the services of Photochain platform

  • Rewarding the resolving on claims
  • Listing on “featured photographer“ – section
  • Service delivery from Photochain’s partners (like our cooperation partner 1World)
  • Featured in search results
  • Other microservices, which will facilitate the Photochain Ecosystem in future

Reward system

  • For the photographers and their services

8. Are you guys concerned about the scaling issues Ethereum is facing? Do you think these will get sorted out by the time Photochain launches its services? Is there a plan B to move to another platform incase scaling issues persist on the Ethereum blokchain?

 Value exchange within Photochain ecosystem happens on the ERC20 tokens transaction. Microtransaction in Ethereum are still expensive and slow. That’s why we rely on the Raiden Network, which uses state channels for chip and instant token transaction. The development of Raiden is a logical and unavoidable step in the development of Ethereum and other public blockchains.

ICO related Questions

9. I believe the pre-sale was successfully completed some time ago. When is the main sale starting?

Yes, after having a bootstrapped private Presale, we are now fully concentrated on our ico starting at 06.04.2018. Please sign up on our ICO whitelist to keep informed about the process.

10. Is there a registration process for participating in the main sale?

Yes. We launch with the Launchpad solution of Swisscom Blockchain. KYC and a lots of security audits ensures that we stay compliant to all level of regulations.

11. Are there any bonuses available during the main sale?

Yes, please look for the token mechanics in our Whitepaper. Basically, we offer time based discounts in 4 tiers.

12. What is hard cap for the main sale and what is the total token supply?

Main Sale Hardcap is 170,000,000 PHT tokens and the total supply 230,000,000

13. Will the PHTs tokens be tradable on exchanges?

Now we are fully concentrated on the mainsale. We will also build our own internal exchange mechanism in due course. Due to the popularity, we assume that exchanges will be interested to list the Photon tokens also on their exchanges.

Interview Questions by GS Bhullar, Chief Editor,
GS Bhullar graduated in Bachelors of Commerce from University of Toronto, and completed the MBA program in Business Development from Clarkson University, New York State. He is an entrepreneur with successful businesses in Real Estate and Hospitality sectors. He discovered Bitcoin and cryptocurrencies in 2013, and is always looking to learn about new technologies and developments within the space.

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